top of page
  • Writer's pictureLaurent DECORY

Oncology market outlook and go-to-market

Oncology is the largest pharma market and among most competitive. Despite huge progress, large unmet medical needs remain.

Increasingly expensive treatments - check-point inhibitors, CAR-T, mRNA..., and complex decision making, require a high-end, value-based, omni-channel go-to-market model


#blueJetconsulting

#commercialexcellence

#oncology

#gotomarketstrategy


Continue reading


0 views0 comments
bottom of page